Instagram - Social network based on photos

A mobile phone running the Instagram app.

There are various social networks in the virtual world and on the Internet. One of the biggest is undoubtedly Facebook. However, when it comes to social networks focused on sharing photos and videos, Instagram also occupies a prominent place. Primarily tailored for iPhone mobile phones, the network has gradually spread to Android users.

Important statistics to start with

We should mention at the outset that the social network Instagram brings together around one billion users. Around half of people focus on using this network on a daily basis. You may be interested in the statistics related to the age of users, which we present in the table below.

SubjectValue
Use of teenagers in the Czech Republic72 %
Under 30 years old59 %
Older than 16 years44 %
Account without content29 %
Instagram use among younger users.

What is also interesting about Instagram is that it spends 23 % more money on advertising compared to Facebook. The long-term statistics show one thing. Posts are most often published on Wednesday and Friday mornings.

Instagram not just for fun

While it may seem that a social network of this type is primarily for entertainment purposes only, this may not always be the case. The network can be to be used in business activities, for which various technological tools are presented. With sufficient followers, users can be approached for the presentation and advertising of selected products. This is, of course, a paid service, which therefore becomes a profit. Instagram can therefore be used as a source of income.

Instagram for Business

Of course, the social network has technological advances and tools, including sophisticated algorithms. Many of these also apply to the corporate environment, within which, for example, the growth of a company can be monitored. There is banning of content based on age, stories displayed for 24 hours, or maximum flexibility in user profile management.

Instagram is simply for everyonewho want to present themselves on the Internet in some way, through multimedia content. It is used for entertainment, but also for work, as demonstrated by the many useful and rich tools.

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