{"id":361,"date":"2022-01-21T15:53:00","date_gmt":"2022-01-21T14:53:00","guid":{"rendered":"https:\/\/regbu.com\/?p=361"},"modified":"2025-09-05T07:42:49","modified_gmt":"2025-09-05T05:42:49","slug":"tiktok-a-marketing-jdou-spolecne-dohromady","status":"publish","type":"post","link":"https:\/\/regbu.com\/da\/tiktok-and-marketing-go-together\/","title":{"rendered":"TikTok og markedsf\u00f8ring g\u00e5r h\u00e5nd i h\u00e5nd"},"content":{"rendered":"<p>Der findes mange sociale netv\u00e6rk i verden, og nogle af dem er blandt de mere kendte. Et typisk eksempel er TikTok, netv\u00e6rket bag <strong>Den kinesiske virksomhed ByteDance<\/strong>. Denne type socialt netv\u00e6rk adskiller sig fra andre ved sit hovedkoncept. TikToks dom\u00e6ne er 15-sekunders videoer. Videoer p\u00e5 op til tres sekunder er ogs\u00e5 tilknyttet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">TikTok er ikke en blyantspidser<\/h2>\n\n\n\n<p>Hvis du tror, at dette sociale netv\u00e6rk er ved at tabe til alle de andre, tager du grueligt fejl. De \u00e5rlige statistikker, ogs\u00e5 de historiske, beviser det. I tabellen nedenfor kan du f.eks. se, hvordan TikTok klarede sig i 2018.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Socialt netv\u00e6rk<\/strong><\/td><td><strong>Antal brugere<\/strong><\/td><\/tr><tr><td>Facebook<\/td><td>2 mia.<\/td><\/tr><tr><td>YouTube<\/td><td>2 mia.<\/td><\/tr><tr><td>Instagram<\/td><td>1 milliard<\/td><\/tr><tr><td>TikTok<\/td><td>524 mio.<\/td><\/tr><\/tbody><\/table><figcaption>Hvordan klarede TikTok sig i forhold til andre konkurrenter i 2018?<\/figcaption><\/figure>\n\n\n\n<p>Antallet af brugere af dette sociale netv\u00e6rk er naturligvis stigende. I begyndelsen af 2021 var der f.eks. lige under 690 millioner brugere. Og det er mere end nok.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hvad tilbyder dette sociale netv\u00e6rk?<\/h2>\n\n\n\n<p>Alt ser meget enkelt og ensformigt ud. Men 15-sekunders videoer giver mange muligheder. Der er en r\u00e6kke v\u00e6rkt\u00f8jer til din r\u00e5dighed, som kan hj\u00e6lpe dig med at finjustere dit bidrag s\u00e5 meget som muligt. Disse omfatter <strong>forskellige filtre, specielle effekter<\/strong>, men ogs\u00e5 baggrundsmusik. Med hvert indl\u00e6g kan du give dig selv et tilsvarende arbejde. Statistikkerne beviser det igen. En bruger bruger bruger i gennemsnit 45 minutter om dagen p\u00e5 TikTok.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">TikTok i kombination med markedsf\u00f8ring<\/h3>\n\n\n\n<p>Dette sociale netv\u00e6rk har l\u00e6nge v\u00e6ret mere end bare sjovt for sm\u00e5 b\u00f8rn. TikTok kan ogs\u00e5 bruges til vellykket markedsf\u00f8ring. Der er trods alt masser af brugere at n\u00e5 ud til. Jo flere mennesker du kan n\u00e5 ud til med dit videoindhold, jo st\u00f8rre er dine chancer for at <strong>fremme af specifikke produkter og tjenester<\/strong>. Det vigtigste er bare at t\u00e6nke p\u00e5 det indhold, der skabes. Den skal skille sig ud fra de mange andre videoer ved sin originalitet, sin behandling, sit indhold og sidst men ikke mindst ved at v\u00e6re offentliggjort p\u00e5 et passende tidspunkt. Selv de mindste detaljer spiller en vigtig rolle.<\/p>\n\n\n\n<p>Videoerne kan indeholde hashtags, hvilket kan f\u00e5 specifikt indhold til at n\u00e5 ud til endnu flere mennesker. Antallet af tegn i hvert hashtag er begr\u00e6nset til hundrede tegn.<\/p>","protected":false},"excerpt":{"rendered":"<p>Der findes mange sociale netv\u00e6rk i verden, og nogle af dem er blandt de mere kendte. Et typisk eksempel er TikTok-netv\u00e6rket, som st\u00f8ttes af den kinesiske virksomhed ByteDance. Denne type socialt netv\u00e6rk adskiller sig fra de andre i sit hovedkoncept. TikToks dom\u00e6ne er videoer p\u00e5 femten sekunder. Der findes ogs\u00e5 tilh\u00f8rende videoer p\u00e5 op til 60 sekunder. TikTok er ikke ... <\/p>","protected":false},"author":2,"featured_media":362,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[365,383,384,385,374,367,375,386,370,376],"class_list":["post-361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technologie","tag-komunikace","tag-marketing","tag-patnact-sekund","tag-patnact-vterin","tag-sdileni","tag-socialni-sit","tag-socialni-site","tag-tiktok","tag-videa","tag-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TikTok a marketing jdou spole\u010dn\u011b dohromady - REGBU.COM<\/title>\n<meta name=\"description\" content=\"Poznejte soci\u00e1ln\u00ed s\u00ed\u0165 TikTok z trochu jin\u00e9ho pohledu ne\u017e je pouze z\u00e1bava. Vyu\u017eit\u00ed nach\u00e1z\u00ed tak\u00e9 v oblasti marketingu. 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